Rethinking The Washing Machine

DO Wales

Running Time
23m 31s


Andrew Reason
Founder of Reason Innovate


Are you happy with your wash? Andrew wasn't. That's why he is changing how washing-machines work.

Andrew Reason is reinventing the washing machine. It uses less energy, less water and costs less to run.

His machine automatically weighs the washing, then dispenses the right amount of water, detergent and fabric softener, cutting down on waste.

Kilo for kilo it uses 30% less electricity for a standard cotton wash compared to a typical A-rated European machine.


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